Colloquial writing style in UI messages

by John Doe IV   Last Updated May 15, 2018 16:16 PM

Nowaday I often see a colloquial or even flippant writing style in UI messages. For instance MS Excel 2016 writes "We finished $task", "Spelling finished. Let's go ahead!" (Translated from German "Jetzt kann's weitergehen"), Youtube on iOS announces an update with "garbage brought away, ..., time for a nap.", GIMP "Eeek! $Error" etc. The messages might be meant friendly, but at least the Youtube message is literally telling nothing and I am a bit wondering. They remind me of Microsoft Clippy. Are these messages the results of serious user research or just a marketing attempt to appear modern and friendly?



Related Questions


Material Design - Card within a Card

Updated October 05, 2016 09:06 AM

Code Reusable Prototyping Tool

Updated March 28, 2016 08:06 AM

Material Design - texarea & select visuals don't work!

Updated November 04, 2016 09:06 AM

Toggle between a select or text input?

Updated November 13, 2016 08:06 AM