Reading patterns, Z-pattern vs. layered-cake pattern

by SliQz   Last Updated January 09, 2018 12:16 PM

Im wondering if there is any difference between the reading patterns (Z and Layered-cake) since both of them require the user to read rtl or ltr whilest moving down a notch when going to the next line to scan for information.

The Z usually shows a classic example of a page with a big hero-image which is skipped by the diagonal line of the Z.

The layered-cake appears to be more about Headings / banners that would all be scanned.

I am unsure if they are both the same, or if they should follow eachother up. E.g. you start the page scanning in Z-pattern, continue in Layered Cake after youve passed the hero-image.

My source: https://www.nngroup.com/articles/f-shaped-pattern-reading-web-content/



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